Issued June 13, 1912
Clarence Cole Phillips was born in 1880 in Springfield, Ohio. After college he moved to New York City and opened an agency that also employed a fellow classmate Edward Hopper. In 1907 Phillips was hired by LIFE magazine and became popular with readers for his “fadeaway girls”: a figure whose clothing matched and disappeared into the background. Phillips developed this idea in many subsequent covers.
LIFE – June 13, 1912 Book Number