100 Years Ago Today

A History Of Events And Happenings From Exactly One Hundred Years Ago

Archive for the category “Fashion”

Advertised January 11, 1913

William Vincent Cahill was born in Syracuse, New York in 1878. He began his studies of art at the Art Students League in New York learning from Howard Pyle and then went on to study in Boston, Massachusetts. He moved to New York and is a successful illustrator for magazines and advertisers.

Tom Amidon was the head miller for a small grain mill in North Dakota. In 1893 the mill was on the verge of closing when when Amidon who had begun making a wheat-based hot breakfast cereal for his family, suggested to the other millers that they try selling it. Amidon coined the porridge Cream of Wheat because it was made from the “cream of the crop.” The product made its debut at the 1893 World Columbian Exposition in Chicago, Illinois.  The cereal became very popular. In 1900 boxes featured the image of a African-American chef  named Rastus developed by artist Edward V Brewer.  It has been suggested that  a chef named Frank L White from a popular Chicago restaurant was photographed in 1900 and was the model for Rastus.

In the January 11, 1913 issue of THE SATURDAY EVENING POST, an advertisement for Cream Of Wheat appeared with artwork by William V Cahill.

"Breakfast's Ready Li'l Missy"

“Breakfast’s Ready Li’l Missy”

Parfums Lubin is one of the oldest perfume manufacturers in the world.  Pierre Francois Lubin founded the company in 1798 and his fragrances won over the Imperial Court and was worn by the likes of Josephine Bonaparte. When the Bourbons were restored, Lubin dedicated his fragrances to Queen Marie-Amelie. Eventually Lubin’s perfumes were worn by all the crowned heads of Europe, and were imported to America in 1830.

In the January 11, 1913 issue of LA VIE PARISIANNE, Parfum Lubin advertised it’s new scent – “Chrysantheme” with an alluring exotic nude.





Issued January 1, 1913


Les Dames et Les Modes – Vol. 2  No. 22

January 1, 1913

Children’s fashion

Leighton Budd is an illustrator who has worked for PUCK magazine for many years. He is also a cartoonist and appears in many Sunday Comics sections.

19130101(2A)PUCK magazine – January 1, 1913

Issued December 14, 1912

December 14, 1912

Whaling Expedition In Korea
Charles Dana Gibson was born in Roxbury, Massachusetts in September 1867. He was enrolled by his parents in New York’s Art Students League and sold his first illustration to LIFE magazine in 1886.He quickly became popular and contributed to every major New York publication such as Harper’s Weekly, Scribners and Collier’s as well as major newspapers. In 1890 he began developing “The Gibson Girl”, an iconic female face and figure that typified the style of women at the time based on his wife Irene Langhorne and her sister.

On December 14, 1912 Gibson drew the cover art for COLLIER’S FOR CHRISTMAS.


Issued December 1, 1912


THE SAN FRANCISCO CALL -December 1, 1912

The Semi-Monthly Magazine

“The Captain of the Susan Drew”


LE FROU FROU – December 1, 1912
A dark haired girl in a peach dress combing her hair as a bald man in a tuxedo looks on


THE POPULAR MAGAZINE – December 1, 1912



Supplement, vol. 1, no. 19
Rose colored coat with blue fox fur trim worn over peg-top skirt. Hat adorned with upright feather plume

Issued November 20, 1912

The JOURNAL DES DAMES ET DES MODES (Journal of Ladies and Methods) is one of the first illustrated fashion magazines. During the French Revolution fashion was frowned upon and simple dress was encouraged. When Napoleon was coming to power restrictions on fashion were lifted and journals like the General Table of Taste and Fashion and Costumes of Paris were published. In 1797 bookseller John Baptiste Sellèque started the JOURNAL DES DAMES ET DES MODES. Since court had been abolished he looked to the social gathering places of Paris – the theater, dances and promenades to discover the bold new outfits developed by dressmakers and seamstresses. When the Empire was established under Napoleon a new audience of readers, especially women, were eager for novelties and advice. LE JOURNAL DES DAMES ET METHODS  gave this information while providing a showcase for the French textile industry. It stopped publishing in 1836.

George Barbier was born in Nantes, France in October 1882. In 1911 he mounted his first exhibition and was an immediate success. He was  commissioned to design theater and ballet costumes, illustrate books, and to produce haute couture fashion illustrations.
The concept of JOURNAL DES DAMES ET DES MODES was relaunched in June 1912. Every issue carefully reviewed all the current novelties of fashion and carried colored stencil prints reproducing the latest conceptions of the fashion designers. It is issued regularly 3 times a month and illustrated by Barbier and others with writing by noted authors such as Jean Cocteau. The journal is an expression “of the most refined Parisian elegance and illustrated by the most gifted designers and illustrators of the time.”

November 20, 1912 – Supplement, vol. 1, no. 18 
Chinese silk dress trimmed with fur worn with a green velvet coat with fur collar and cuffs and silver tassels


Issued November 10, 1912

Journal Des Dames Et Des Modes vol 1, no 17
Evening Dress

In 1912 there is a French humor/fashion magazine called LE FROU FROU. It comes out on Sundays and always has an illustration of a young fashionable woman on the cover.

Ric’s Art Shop : http://www.ricsartshop.com/mm5/merchant.mvc?Screen=PROD&Store_Code=BPS&Product_Code=ff248&Category_Code=le-frou-frou

November 10, 1912

Issued November 3, 1912

When a woman wore full-length skirts and petticoats the sound (onomatopoeically speaking) that a woman’s satin or silk skirts made as the material swirled or swished together was described by the word “frou-frou”. It entered popular slang and in 1870 became the title and title character in a play by Augustin Day which was very popular in the US and Europe. The character Frou Frou was described:

“What name could I give her, indeed, more appropriate than that which seems to have been invented for the delicious little creature who bears it? What else is she but Frou Frou? A noisy, bustling, busy little fairy – ever rustling, rustling like the leaves stirred by a gentle wind. Frou Frou, always; Frou Frou, everywhere! In the house a door opens and down the stairs comes a rustle of skirts like a whirlwind. … And I am sure, that while she sleeps, the angel that watches over her waves its rustling wings with the dear little sound, Frou Frou!”

In 1912 there is a French humor/fashion magazine called LE FROU FROU. It comes out on Sundays and always has a young fashionable woman on the cover.

On November 3, 1912 LE FROU FROU a woman with dark hair and a green dress is escorted by a man in a tuxedo.

cover of LE FROU FROU
November 3, 1912

Issued November 1, 1912

Francis Scott Street and Francis Shubael Smith began their publishing partnership in 1855. The company became a publisher of inexpensive novels and weekly magazines starting in the 1880’s.

The Popular Magazine
November 1, 1912

Top Notch Magazine
November 1, 1912

Helen Dryden was born in Baltimore, Maryland in 1887. As a very young girl, she designed and sold clothes for paper dolls which were very popular and were featured in newspapers. This led to a position as illustrator for the fashion section of the Philadelphia Public Ledger and The Philadelphia Press. After four years training with a famed landscape artist and one summer school session at the Pennsylvania Academy of Fine Arts Dryden decided she had no real interest in landscape and focused her complete attention on fashion design and illustration. She moved to New York in 1909 and received little attention until Conde Nast took over VOGUE. Nast wanted to change the look of the magazine and hired Dryden immediately. Dryden has been doing VOGUE covers ever since.

Winter Fashions Number
November 1, 1912


Issued October 27, 1912

October 27, 1912
Velvet hat with feather

Wedding Photo

On September 26, 1912 Alma Caroline De Beaulieu married Dr William C Vollstedt at Holy Cross (Kreuz Kirche) German Lutheran Church in Davenport, Iowa. The Rev Henry P Greif officiated.

“The dress was made of white crepe de chine made over white silk, and draped in one-sided scarf effect, with princess lace that was edged with shirrings of the crepe. The wedding veil of lace and tulle fell from a wreath of green and white and the bridal bouquet was of bride’s roses and ferns.”

Primary Selections from Special Collections – Myths and Mysteries, Hysterical Histories, and Tree-Kickin’ Genealogy :http://blogs.davenportlibrary.com/sc/2012/07/02/one-hundred-years-ago-vollstedt-de-beaulieu-wedding/

Alma Caroline De Beaulieu Vollstedt
married September 26, 1912

Post Navigation